Correct, you don’t see sugar listed anywhere in our ingredient list and our “added sugars” are very low. At the start of 2020, the Food and Drug Administration (FDA) updated their labeling mandates and required food manufacturers to reclassify what is considered “added sugar.” For smaller food producers like Noble Oat, we were granted another year to comply, but why wait, we always want to be transparent with our consumers.
Now that all “added sugars” are labeled the same, it’s more important than ever to read the ingredient list, which we have always encouraged! There are healthier sugars than others! The much healthier and natural alternatives to ultra-refined white sugars and fructose syrups plaguing many of our retail products would be the honey and sorghum found in Noble Oat granola. Honey and sorghum are nutrient dense, more complex, and lower glycemic index. Plus we use very little. But you would never know by looking at the nutrition fact label.